4 Design Principles for Gender-Identity Inclusion

    Gender identity isn’t binary. Twelve percent of millennials identify astransgender or gender non-conforming. More and more people are usinggender-neutral pronouns. But many apps and services give users just two options: male or female. We (dscout) took a hard look at how our platform asked users about gender—then conducted qualitative research with ~70 people across the gender spectrum. How might we build a more inclusive experience for our non-cisgender users? This research surfaced four design principles for gender-identity inclusion—and insights for any company looking to move beyond the binary. Presented by Jaymie Wahlen of dscout

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    Gender identity isn’t binary. Twelve percent of millennials identify as
    transgender or gender non-conforming. More and more people are using
    gender-neutral pronouns. But many apps and services give users just two options: male or female. We (dscout) took a hard look at how our platform asked users about gender—then conducted qualitative research with ~70 people across the gender spectrum. How might we build a more inclusive experience for our non-cisgender users? This research surfaced four design principles for gender-identity inclusion—and insights for any company looking to move beyond the binary.

    Presented by Jaymie Wahlen of dscout